Who is Naomi?

Naomi Parker Fraley (1921 – 2018) was an American War Worker and the woman behind the famous ‘We Can Do It Poster’. we can do it The inspiration for the poster came from a photograph of Naomi taken when she worked on an aircraft assembly during World War II. For years, another woman was credited for the picture – even though Naomi was aware of this case of mistaken identity, her attempt to correct this misconception was rejected.

Her ‘We Can Do It’ poster is known by many to be an icon of feminism and women empowerment. She was representing women at a time where women were needed in the wartime workforce.

Feminism –

the advocacy of women’s rights on the ground of equality of the sexes.

As you can tell, her story has inspired us. It inspired our vision to create a space for women to connect through sharing experiences in all aspects of life. A place for us to share, connect and be inspired – this is how Naomi’s Parlour was born.

Women empowerment –

the process by which women gain power and control over their own lives and acquire the ability to make strategic choices.

Our hope is to create a platform where women can be empowered – building a stronger and more confident network of women.

I would like to invite you to our intimate space – our parlour. 🙂

Our goal is to share weekly posts on our blog and to host quarterly events where we can all take time off to be the most authentic versions of ourselves.

As this new year starts, I would like to remind you to follow your DREAMS. Follow that feeling in your gut that tells you nothing is impossible…

…because we believe more than anything (that just like Naomi) – YOU can do it too!

Don’t forget to spread the word and follow us on Instagram and Twitter.

We really look forward to connecting with you – Happy 2020! 🙂


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